WEND Wax announces the signing of Freestyle Moguls Skier Heather McPhie to their Elite World Team. #RoadtoSochi #WendWaxWillGetYouThere #MadeinCalifornia
McPhie, 2013 National Freestyle Champion, Olympian and third overall for 2012/2013 joins WEND Elite Team members Daron Rahlves, Lindsey Jacobellis, Kazu Kokubo, Nick Goepper, John Teller, Anais Caradeux and Travis Gerrits.
“I am thrilled to be teaming up with the WEND family. Before working with WEND wax I’ve known very little about taking care of my own equipment. WEND wax and their staff have been incredible with me, in terms of teaching me how to use the product and how to take care of my skis! The hot wax is great, and they have liquid wax that I use while training. Waxing regularly has made my skis feel smoother, and more consistent, and I have gained a lot of peace of mind from understanding how to use the product myself, and keep things consistent from day to day”, stated Heather.
“It’s fantastic having Heather onboard. She’s a great fit for WEND with her high standards, positive attitude and love for the sport”, said John Dahl (Wax Research President). “I see us achieving great things together.”
About Heather McPhie
Olympian Heather McPhie came late to moguls, but she’s been making up for lost time. In 2010, the Bozeman, Montana native found a new gear and accelerated to her first four career World Cup podiums, including one win in her current hometown of Park City, UT. Her breakout results earned her a trip to her first Olympics in Vancouver. The 2012-2013 ski season was Heather’s most successful to date, with three World Cup wins, as well as two other podiums. She finished the season ranked third overall in the world and defended her title at the National Championships.
WEND, a brand owned by Wax Research, Inc., is a sophisticated line of Fluoro and Natural racing waxes, overlays, bars, pastes and a full range of tuning shop waxes and base treatments. Wax Research, founded 1972 in California, is a family owned company as well as a global market leader in the action sport wax and accessory business. They have produced private label snow waxes since 1972 for some of the top brands of the sport.